Facilitator Guides for Google Play Academy Study Jam 2024

For questions, please contact your Google Master Trainer.

Study Jam #1: Getting started with the basics

Learn how to publish a store listing, or get a refresher on the basic requirements that apply to every app or game store listing.

Study Jam #1 - Facilitator resources (for trainer only)

Study Jam #1 - Learning Path (to share with learners)

Gain insights on where users are coming from, and learn how to conduct tests to identify which store listing aspects work best for user acquisition.

Study Jam #2 - Facilitator resources (for trainer only)

Study Jam #2 - Learning Path (to share with learners)

Take a store listing to the next level with tips and strategies to present users with a consistent, benefit-focused brand story.

Study Jam #3 - Facilitator resources (for trainer only)

Study Jam #3 - Learning Path (to share with learners)

Learn how to boost app visibility and attract new users and engage existing users by using custom store listings.

Study Jam #4 - Facilitator resources (for trainer only)

Study Jam #4 - Learning Path (to share with learners)