Unlock successful retention
Learn how a shift in focus towards stronger engagement with existing users and the importance of a retention strategy for long-term app success.
All Activities
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Declared permissions and in-app disclosures
Google Play offers a rich platform for developers to showcase their high-quality, age appropriate content for the whole family. At Google Play, we’re committed to providing a positive, safe platform for children and families.
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Earn in Japan
This course is designed to help you learn: What are the monetization opportunities in Japan? What forms of payment (FOP) are available in Japan and how can you promote them to boost sales? What pricing strategies should I consider in...
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Google Play Store Listing certificate study guide
Learn how to use the best practices for your store listing, stay on the right side of our store listing policies, manage your store listing translations, and configure store listing experiments to determine which changes to your store listing can...
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Get the most out of your Play Console
You may have used the Google Play Console to publish an Android app or game, but you may not realize that the Play Console has a lot more to offer, especially to those focused on improving the quality and business...
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Launch your app or game
Learn how to roll out an app with release management on the Google Play Console and learn about tools to test, launch, and track your app's releases.
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Launch
Learn the best practices for publishing and releasing your app or game on Google Play.
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Use custom store listings to reach a global audience
If your app has a global audience, one way to increase your user base is to customize your store listing for different regional audiences. Learn how custom store listings can help drive installs, when to use custom store listings, and...
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Optimize your store listing with experiments
Learn how the Play Console store listing experiments feature helps you understand which store listing variant makes the greatest impact on your total installs.
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Best practices for your Google Play store listing preview assets
Learn how to use the best practices for your store listing, stay on the right side of our store listing policies, manage your store listing translations, and configure store listing experiments to determine which changes to your store listing can...
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Play Console features
Learn the Play Console features to help you grow your business on Google Play.
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Play Console basics
Learn how to use the Google Play Console to upload an Android app or game, create a store listing, and hit publish to reach an audience on Google Play. This path will provide an overview of critical Play Console features and point...
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Create a Google Play Store listing
Your Google Play store listing is a critical component to attract new users. When creating your store listing, keep in mind the specifications, requirements, and best practices to increase your chances of success on Google Play.
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Play Console: Grow
Finding the perfect combination of graphics and text can take time to make your store listing appeal to the most users. Let's look at how the Play Console store listing experiments feature helps you understand which store listing variant significantly...
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Translate and localize your store listing
Learn how translation works on Google Play and how to add translations to your store listing to improve local users’ experience.
